DMY International Design Festival Berlin 2009

3-7 June 2009 Deutsch

das Korn

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das Korn

das Korn

Berlin, Germany

Theo Ligthart

dasKorn.com

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Time and again art tries to break with conventions and thereby finds it self sorted in the shelves of the art-market, then it is time to turn pro. Das Korn is a trademark and a marketing strategy, subverting art’s aspirations to autonomy and capturing the attention art gets. Das Korn, an ultra-pure distillate, calls for a clear decision: do you acquire it for your art collection or your body.

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