This year Trend Union will present the fashion and lifestyle trends for fall/winter 2013/14 in Germany. Lidewij Edelkoort is known for identifying trends in design, architecture and fashion and for arousing our desire for lifestyle. From her office in Paris she obtained worlwide recognition for her talent. From the creation of innovative trend books and audiovisuals since 1980 to lifestyle-analysis and researches for market-leading companies — Lidewij Edelkoort is regarded as a pioneer in her trade and turned trend research and trend consulting to her profession. At DMY Gert van de Keuken, Creative Director of Li Edelkoort's Trend Union, will present the fashion trends for fall/winter 2013/14.
Abstract from Trend Union's announcement:
This season stands under the sign of romanticism: the faith in nature, the revive of rural and local economy. Romantizism will accentuate folklore as well as tradition and ancient art. An appeal to authenticity by traditions as local food, old myths and legends. Romanticism and Germanic aspects are amongst others very close. By now numerous companies use this esthetical information as inspiration for the future, for the development of their products and as a directory for their own identity-development. Discover the revive of romantizism and get inspired by colors, textiles, words and pictures.