After a successful finish of the Berlin Design Selection Tour 2013, Berlin's design is going to be presented in Milan this year, during the biggest and most important fair for furniture design worldwide, Salone Internazionale del Mobile (April 8th - 13th, 2014). The exhibition will take place at Milan's renowned exhibition district Ventura Lambrate.
Due to the enormous run of trade visitors the design events in Milan get to be a major focus of attention. Hundreds of thousands of industry professionals and decision makers are expected in Milan during the Design Week – all in all a promising environment for marketing of Berlin design.
On behalf of Berlin’s state initiative Project Future we invite all Berlin design studios, all designers and design producers to showcase their current works in Milan.
If you are interested, please send your applications to email@example.com until February 10th, 2013. Please add a short CV, a description and photos of the projects you want to show and a short description of your current distribution channels.
Please let us know whether the exhibit will be a prototype or a tradeable product with which you can guarantee professional export conditions. Moreover, please state whether you are interested in licence marketing, producers or retailers, or whether you want to offer design services.
The state of Berlin is covering the majority of incurred costs. The designer's contribution is expected to be 1.500€ (plus 19% VAT). Please note that your application is binding.
We are looking forward to your applications!
About Berlin Design Selection
Since 2013, the state of Berlin has been representing its design scene in foreign markets under the newly established brand "Berlin Design Selection". The focus of these representations is to open up new markets for design businesses connecting them with producers, distributors and trade companies.
The presentation will be accompanied by massive communicaton measures. In addition to a sales catalogue, the new website (www.berlin-design-selection.com) will hold all relevant information about the designers and their products year round and create an exciting insight into the Berlin Design Scene for anyone interested internationally.
On facebook (www.facebook.com/BerlinDesignSelection) we will promote the designers, their products and the stops of the tours. Classic public relations work aimed at local and international press will make sure the "Berlin Design Selection" does not go unnoticed.
The presentations for the "Berlin Design Selection" tour were initiated by the state initiative Project Future / Senate department for Economics and Technology. The project "Berlin Design Selection 2013" is supported by the program "Neue Märkte erschließen" and the European Fond for Regional Development (EFRE). Dynamo Design Berlin e.V., in cooperation with DMY Berlin and the state initiative Project Future, will organize the collective representation abroad.